Retail Merchandiser plays a pivotal role in driving revenue, maximizing gross margin, and ensuring sell-through in both Retail and Key Accounts (KA) channels. This position requires strong strategic planning, effective collaboration with cross-functional teams, and a deep understanding of consumer preferences and market dynamics.
Role & Responsibilities :
1. Day to Day :
- Ensure adherence to store-wise planograms and merchandise availability.
- Direct the planning and allocation team to optimize merchandise assortment for each store.
- Collaborate with Visual Merchandising (VM) team to showcase key stories and products for enhanced sell-through.
- Track and provide feedback to the Design and Sourcing teams based on product performance and market insights.
- Maintain regular communication with Store Managers and Regional Managers to stay updated on front-end requirements.
2. Seasonal Planning :
- Conduct research and provide strategic directions to the Design/Product team regarding channel-specific and store-specific merchandise requirements.
- Plan the seasonal buy considering factors such as store demographics, category preferences, price points, and new product introductions.
- Develop annual budgets encompassing revenue projections, unit sales, margins, and inventory levels for each store, ensuring alignment with financial objectives.
3. Miscellaneous :
- Serve as a conduit for consumer and competitor insights, conducting market surveys, engaging with consumers, and visiting their homes to deepen brand understanding.
- Collaborate with the VM team to set up new stores, ensuring alignment with brand standards and merchandising guidelines.
Desired Experience and Skills:
- Graduation from NIFT or similar institutions with a focus on fashion merchandising or related field.
- 5-7 years of buying experience within a national fashion or accessory brand, demonstrating proficiency in strategic merchandising and assortment planning.
- Proficiency in numerical analysis and advanced Excel skills to analyze sales data, forecast trends, and manage budgets effectively.
- Previous experience in front-end retail operations is desirable, providing insights into consumer behavior and preferences.
Job Types : Full-time, Permanent
Pay : ₹1,000,000.00 - ₹1,200,000.00 per year
Schedule : Day shift
Experience : total work: 5 years (Preferred)
Work Location : In person