The Apparel/Textile Area Sales Manager plays a pivotal role in driving sales performance within a designated region. This person is responsible for managing existing client relationships and developing new ones, ensuring the organization's textile products meet market demand and customer preferences. The Area Sales Manager will analyze market trends, coordinate with the marketing and product development teams, and lead sales representatives to achieve territory goals. They are crucial in establishing brand presence and expanding market reach in a competitive landscape. In addition, their leadership ensures that the sales team is well-equipped, motivated, and informed, leading to higher customer satisfaction and increased sales revenue. Overall, this role serves as a bridge between the company's objectives and the customers' needs, making it integral to the organization’s growth strategy.

Key Responsibilities :

• Develop and implement sales strategies to meet territory targets.
• Conduct market analysis to identify new opportunities and competition.
• Manage relationships with key clients and potential accounts.
• Train, mentor, and guide the sales team in product knowledge and sales techniques.
• Monitor team performance and provide constructive feedback.
• Work collaboratively with marketing to tailor campaigns to region-specific needs.
• Participate in industry trade shows and exhibitions to increase brand visibility.
• Negotiate contracts and pricing with clients.
• Prepare and present sales reports and forecasts to upper management.
• Identify customer needs and work with the product team to address those needs.
• Ensure compliance with corporate policies and procedures.
• Track and analyze sales metrics to refine strategies.
• Organize promotional events and campaigns within the territory.
• Provide excellent customer service to enhance client satisfaction.
• Stay updated with industry trends and technological advances.

Required Qualifications :

• Bachelor's degree in Business, Marketing, or related field.
• 5+ years of experience in sales management, preferably in the apparel or textile industry.
• Proven track record of meeting sales targets.
• Strong understanding of customer and market dynamics.
• Excellent leadership and team-management skills.
• Ability to analyze data and market trends effectively.
• Exceptional communication and interpersonal skills.
• Strong negotiation and decision-making skills.
• Willingness to travel frequently within the assigned territory.
• Proficiency in CRM software and Microsoft Office Suite.
• Ability to work independently and as part of a team.
• Familiarity with product development processes.
• Strong organizational and time-management abilities.
• A proactive approach to problem-solving.
• Understanding of financial reports and sales forecasting.

Skills : sales strategy,market analysis,product knowledge,communication skills,negotiation skills,team leadership,time management,problem solving,apparel,textile industry,sales,field sales techniques,product development